Make a squeeze page here to sign up for the course. This is not the MAIN squeeze page, and it should not go into the depth the other page does – but this page should link to that one for more information. This should outline, in short, the virtues of either free or paid lessons, with sign ups for both. I think a ” 65% left |35% right” split (visually) will work here, with most of the push going for the professional push.
Also, on various pages add a sign up for our free lessons by mail box.
ALSO: make room for Amazon ads.